Hi there!
My name is Clara Mathews. I’m a freelance copywriter and professional blogger who is passionate about the written word. I started my copywriting service business, Clarabela Media, in 2010 as a side gig when I was a Corporate Concierge in Downtown Dallas. In addition, I wrote blog posts and social media posts for other concierge companies.
Since then, I have worked with various B2b and B2c businesses in the hospitality, recruiting/ staffing industries, as well as several service-based companies.
When busy marketing professionals and business owners spend thousands of dollars on a fancy new website design, they expect it to attract new customers, engage current customers and ultimately turn that into revenue.
A well-designed website can be a valuable asset for creating sales and revenue for your company. But, after spending all that time and money on your website, you hope it’s the perfect marketing tool.
You want it to be like having your best, most successful sales team on duty every day, 24/7, rain or shine and on holidays.
Not quite!
But, a beautiful website design alone can not do any of those things for your business. Without well-written content, that beautiful website is just a pretty picture on the internet.
What does this mean for you?
You need a copywriter to create persuasive content that communicates your marketing message in a way that resonates with your customers—someone who can create compelling content that will turn that pretty picture into a blockbuster movie.
According to advertising legend and the original ‘mad man,’ David Ogilvy –
“When I write an advertisement, I don’t want you to tell me that you find it ‘creative.’ I want you to find it so interesting that you buy the product.”
In other words, you need an experienced copywriter who understands your business and knows how your customers think.
How I Can Help You
I understand the challenge of finding the time to write blog posts and other website content you need. Not to mention keeping your website updated regularly. All this while running your business! can help when you need compelling content that tells your brand’s story to engage your customers.
I can help you by writing creative and exciting content in a style and tone that connects with your customers, take tired, boring website content and blog posts, and turn them into a customer-attraction machine.
My Services Include
- Website Content
- Blog Posts
- Product Description
- Proofreading & Editing
I work with: Website Designers | Marketing Managers | PR Professionals | Business Owners
What my clients say…
“Clara is an expert in social media and social media strategy. She keeps up on the latest trends and best practices in all digital platforms. Clara has worked with our company for over four years and understands and knows the industry.
She keeps abreast of any risks with posts and makes recommendations on how best to respond. Clara also writes. She has written well into the hundred-plus blogs for both VMC Landscape and Terracare Associates. Clara is timely, relevant, and of the highest integrity.
If you are struggling with a digital presence – Call Clara!”
Cristin Tarr, Marketing BSC Group.biz, Terracare Associates – Littleton, CO
“Clara is a top professional content marketer that understands how to employ content development to achieve required SEO results.
The research Clara does is comprehensive, and her topics are always relevant to the interest of her client’s customers. Clara’s marketing skills and her professional approach to her work are why I value our relationship.”
– Denis O’Neil, OLinks – Dallas, TX